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CGD 318

CGD 318

CGD 318 Week 1 DQ 1 What is Public Relations Latest
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CGD 318 Week 1 DQ 1 What is Public Relations NEW What is Public Relations? Assess a minimum of two definitions of public relations from the course materials and your own research. Compare and contrast the major differences and interrelationships between public relations and journalism. Has public..
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CGD 318 Week 1 DQ 2 Public Relations and Crisis Management Latest
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CGD 318 Week 1 DQ 2 Public Relations and Crisis Management NEW Review the video, Jack Welch on Toyota's PR Disaster. How does Dr. Welch assess Toyota’s performance? Based on the course materials and the video and other research, synthesize the concepts and give an illustration of how Toyota might..
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CGD 318 Week 1 Quiz Latest
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CGD 318 Week 1 Quiz NEW Quiz: 1.         When steps are taken to repair damage from the crisis and to prevent it from happening again, it is what type of strategy? 2.         According to the text, clients ofte..
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CGD 318 Week 2 Assignment To Accept or Reject a Client Latest
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CGD 318 Week 2 Assignment To Accept or Reject a Client New   A well-known professional baseball player is suspected of having used steroids and other performance-enhancing drugs. He has not been charged. His agent asks you to advise and assist him in handling the intense media intere..
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CGD 318 Week 2 DQ 1 Public Relations Research Latest
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CGD 318 Week 2 DQ 1 Public Relations Research NEW Identify a minimum of five ways research is used in public relations. Discuss the role of public relations research in setting organizational short-term and long-term goals within an organization. Assess the manner in which public relations resear..
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CGD 318 Week 2 DQ 2 Publics & Public Opinion Latest
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CGD 318 Week 2 DQ 2 Publics & Public Opinion NEW Choose an organization and identify its key audiences, or publics. Assess how these publics can have their opinion shaped. Compare and contrast the influence of the different types of opinion leaders and their influence on shaping public opinio..
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CGD 318 Week 2 Quiz Latest
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CGD 318 Week 2 Quiz NEW Quiz 1.         Any false statement about a person or organization that creates public contempt, hatred, ridicule, or inflicts injury on reputation is known as: 2.         Motivational o..
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CGD 318 Week 3 Assignment News Release Latest
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CGD 318 Week 3 Assignment News Release  NEW News Release. Review the section entitled “The Format of a News Release” in the beginning of Chapter 10. Choose an existing product or a made up product and write a one to two page news release (not including title and reference pages) announcing t..
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CGD 318 Week 3 DQ 1 The Audience Latest
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CGD 318 Week 3 DQ 1 The Audience NEW Select and discuss one of the following questions. Conduct research using the text and the University’s Online Library to support the position you take. Respond substantively to at least two of your classmates’ postings. a. Assess the public relations impli..
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CGD 318 Week 3 DQ 2 Public Relations Tactics Latest
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CGD 318 Week 3 DQ 2 Public Relations Tactics NEW Review the public relations communications instruments in Chapter 10, such as news releases, brochures, and broadcast media. Select an organization, and compare and contrast the strengths and limitations of two instruments used by the organization...
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CGD 318 Week 3 Quiz Latest
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CGD 318 Week 3 Quiz NEW Quiz 1.         This form of news delivery to television stations must be carefully considered because of the cost. 2.         The most widely used document issued by practitioners to new..
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CGD 318 Week 4 DQ 1 Global Impact of Public Relations Latest
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CGD 318 Week 4 DQ 1 Global Impact of Public Relations NEW Select an organization from the United States that conducts business in countries other than the U. S., and assess the impact of global public relations on buyer behavior (hint: Coca-Cola, Disney, McDonald’s, etc.). Respond substantively t..
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CGD 318 Week 4 DQ 2 Business, Sports, Tourism, and Entertainment Latest
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CGD 318 Week 4 DQ 2 Business, Sports, Tourism, and Entertainment NEW Synthesize the course materials and evaluate how the public relations professional educates the media using a specific example either from a corporation, a sports celebrity, tourism (for a state, for example), or for an entertai..
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CGD 318 Week 4 Quiz Latest
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CGD 318 Week 4 Quiz NEW Quiz 1.         Which is NOT a Hofstede’s cultural dimension that addresses a cultural difference? 2.         The pinnacle of corporate sponsorships is 3.     ..
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CGD 318 Week 5 DQ 1 Public Relations & Non-Profit Organizations Latest
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CGD 318 Week 5 DQ 1 Public Relations & Non-Profit Organizations NEW Select a non-profit organization (American Red Cross, Salvation Army, etc.) and assess the role of public relations in that non-profit organization. Compare and contrast at least two characteristics between a for-profit organ..
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CGD 318 Week 5 DQ 2 Public Relations in the 21st Century Latest
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CGD 318 Week 5 DQ 2 Public Relations in the 21st Century NEW Select an organization from the United States and assess the methods with which this organization uses communication instruments such as traditional or social media for its public relations campaign. To what extent has this company inco..
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CGD 318 Week 5 Final Paper (Public Relations of Ford Motor Latest
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CGD 318 Week 5 Final Paper (Public Relations of Ford Motor) NEW   Focus of the Final Paper For the Final Paper, you will be evaluating the public relations practices at an organization based on all the chapters in the course text. Develop a paper that answers the followin..
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